Home · Channels
All the ways to reach the AteliêOne Ateliê, many ways to get there.
From a counter purchase in Juruaia to your wedding, from a bus tour to the shelf of your own shop: choose your channel and talk to us directly.
Everything we achieve begins with God.
We believe that every achievement of Grupo Eliana, from the distributor founded in 1999 to Ateliê da Lee in Juruaia, is the fruit of God's grace, of work and of the people He places in our path.
Faith guides our choices: treating every customer, producer, partner and employee with honesty, gratitude and respect; doing good work, as one who serves; and giving back to the city part of what we have received.
"Commit to the Lord whatever you do, and he will establish your plans."
Proverbs 16:3
Ateliê da Lee serves customers through its physical store in Juruaia (MG), WhatsApp orders with an online menu, scheduled bus tours, events and weddings, kits for companies and for the lingerie industry, resale, distribution to retail outlets and franchising. All service starts on WhatsApp (11) 99992-4741.
For you, for celebrating and for doing business.
For youStore in Juruaia
Taste, choose and take it with you right away. Rua Vereador Alberto Mario Segreti, 97, in Mirante.
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For youMenu and ordering
Cheeses, sweets, coffees and gifts. Build your order and send it via WhatsApp.
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For youCafé da Lee
Clássico, Moka and Origem lines, 100% Arabica. Waiting list open.
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CelebrationsEvents
Cheese tables, Minas-style coffee break, coffee station and favors.
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CelebrationsWeddings
Minas-style table, house-made sweets, favors and kits for the wedding party.
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GroupsBus tours
Scheduled stop, advance ordering and bags sorted by name.
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BusinessCompanies
Corporate kits, year-end baskets and coffee for the office.
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BusinessLingerie industry
Treats for retailers, kits for trade fairs and baskets for the team.
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BusinessReselling
Doces da Lee, Café da Lee and sets to resell in your city.
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BusinessDistribution
For specialty food stores, coffee shops, hotels and chains that want the brand on their shelves.
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BusinessFranchise
Bring Ateliê da Lee to your city, with Café da Lee and Doces da Lee.
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CommunityQuality and reviews
Our commitments, and a space for you to tell us how it went.
VisitFind your way in one minute.
| I want… | Channel | How it starts |
|---|---|---|
| Buy for myself or as a gift | Menu or shop | Visit the store or send your order via WhatsApp |
| Bring a shopping group | Bus tours | Schedule the date, time and number of people |
| Serve something special at my party | Events | Tell us the date, the venue and how many guests |
| Favors and table for the wedding | Weddings | Book a tasting |
| Gifts for clients and staff | Businesses | Request a volume-based proposal |
| Treats for retailers and trade fairs | Lingerie industry | Build the annual plan |
| Sell the products in my town | Resale | Sign up as a reseller |
| Carry the brand at my point of sale | Distribution | Send your company details |
| Open an Ateliê da Lee | Franchise | Express your interest on WhatsApp |
The same standard as at the counter.
Products from Minas Gerais
Cheeses, sweets and coffees selected in Juruaia and Southern Minas Gerais.
The right packaging
Every order is packed for the journey ahead: handbag, suitcase, party or shelf.
Direct service
You deal with the Ateliê team from first contact to delivery.
Markets that grow with us.
Each Ateliê da Lee channel speaks to a real, relevant market.
Juruaia has about 400 garment makers, 95% led by women, produces more than 20 million pieces a year (~15% of national output in the segment) and has ~11,000 residents; 28th Felinju on April 10–12, 2025
Source: diariodocomercio.com.br · 2025-02-26
Direct selling in Brazil: ~3.1 million active resellers, revenue of R$ 50 billion in 2024 (+6.5%); women make up 62% of the sales force (ABEVD)
Source: timesbrasil.com.br · 2025-07-25
The Brazilian corporate gifts market moved R$ 3.1 billion in 2024 (Setor Brindeiro no Brasil – 2024 survey)
Source: abcdacomunicacao.com.br · 2026-02-16
Franchising revenue reached R$ 301.7 billion in 2025 (+10.5%); Food Service grew 10.8%; 202,444 units and 3,297 brands (ABF)
Source: gironews.com · 2026-03-04
Questions about the channels
How do I buy from Ateliê da Lee?
At the store in Juruaia (Rua Vereador Alberto Mario Segreti, 97, Mirante) or on WhatsApp (11) 99992-4741, with the online menu.
Does Ateliê da Lee cater events and weddings?
Yes. We set up cheese and sweets tables, a coffee station and personalized party favors.
Can I resell or distribute the products?
Yes. There's a reseller program for individuals and small businesses, and a sales team for retailers and distributors.
Your next stop in Juruaia.
Ateliê da LeeRua Vereador Alberto Mario Segreti, 97
Bairro Mirante · Juruaia, MG · CEP 37805-000
Phone and WhatsApp: (11) 99992-4741. Email: atendimento@ateliedalee.com.br. Directions, today's hours and reviews on our Google profile.